| Market Segmentation and Targeting Advertising_and_marketing > Segmentation and targeting > Market Segmentation and Targeting |  |
Washington, DC marketing and communications consulting firm dedicated to advancing the philantropic efforts of corporations, nonprofit organizations and government agencies.
Winchester-based customer behavior & marketing strategy consultancy specializing in management development, market segmentation & positioning.
Offers targeted marketing solutions and other marketing services, including product development, market research, and business development.
Summary description provided by Brand-Solutions, Inc.
Minneapolis, Minnesota custom market research company providing conjoint analysis, database analysis, sales & price studies, customer satisfaction research & market segmentation services.
Marketing research company specializing in Australian customer data, market information and targeting programs; a subsidiary of PMP Communications Ltd.
This is a copy of the printed version of the ESOMAR Directory of Research Organisations 2000. These are the companies Offering Market Segmentation, Typology.
Community development course provided by the Ohio State University located in Columbus.
A leading provider of direct marketing data products and services. Offers consumer, business, and specialty lists as well as data hygiene services.
Course by Dr. Michael Minor.
Paper on the principles of successful market segmentation from Valoris Abram Hawkes, a strategic consultancy.
Michel Determan's personal site with educational pages on marketing theory.
Online magazine which includes links and data for cross-industry information.
Document outlining the market segmentation process, part of Business Planning Resource, a resource site published by Business Resource Software, an Austin, Texas company.
Online discussion on segmenting internet users.
International micromarketing firm delivering teleservices, fulfillment, laser printing, mailing services and marketing tools.
Searchable archives with links to the publisher & other research sources, provided by BUBL, a UK provider of electronic newsletters, journals, abstracts, and tables of contents.
As an industry service, AMIC hosts this web tool for connecting with market segment resources that are available on the Internet.
NDS Data for PCensus: micro-geographic targeting system that uses consumer, as well as census data to accurately classify the households in every block group in the United States; a product of Tetrad Computer Applications, a company developing d.
Producer and marketer of family-oriented, cause-related events. Ontario, Canada.
Article by Mike Budden, Auburn University of Montgomery; published by South-Western College Publishing.
Consultants providing customer acquisition and retention services.
List of general articles on segmentation, targeting and reaching specific marketing segments.
A B2B contact center that qualifies leads and profiles audiences to deliver targetted prospects. Lead, pipeline, and sales development specialists.
Page describing basic approach & analytical tools to be used for market segmentation, provided by DSS Research, an Arlington, Texas market research company.
Provides Web-based email marketing software. Allows for target marketing, personalization, delivery and tracking. Includes design features and more.
Geographic information company with data, software and services for mapping, targeting and planning.
Provides email marketing automation solutions. Hosted technology and clients ranging from small corporations to Fortune 500 companies.
Provides identification and analysis of target markets designed to provide a foundation on which a marketing mix can be developed.
Alex Brown's 'Introduction to Marketing', Chapter 9, April 1996, University of Delaware.
Offers targeted business and consumer prospect lists. Users can run free real-time list counts or customize, order and download a list within minutes.
Integrated information services company providing multicultural research, strategic consulting, call center operations, human resources, training, cultural immersion, qualitative research & client service; a WPP Group plc member company headquar.
Walnut Creek, California custom marketing research & consulting organization specializing in designing, gathering, synthesizing & disseminating quantitative survey research including market segmentation, penetration forecasting & brand positioni.
Develops custom target marketing and advertising strategies. Services include branding, target marketing, interactive media and photography.
Offers marketing management system for critical marketing information. Offers tools for strategic planning, campaign, job and project management.
Paper on segmentation & the automotive industry, by professor Wedel from the Faculty of Economic Sciences at the University of Groningen, Netherlands.
Provides targeted business marketing tools including sales prospecting, company profiling and industry analysis.
Social marketing consultancy working with health departments and others. Specializes in outreach programs addressing children, teens and parents, and working with community-based organizations to create programs for social change.
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