Global Marketing Publications

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European Journal of Marketing
Examines concepts, models, tools & processes that companies are using to achieve competitive advantage.

 
Australasian Marketing Journal
Official journal of the new Australia-New Zealand Marketing Academy, the main marketing academic's organization in Australasia.

 
International Review of Retail, Distribution and Consumer Research
International in scope and content, it publishes articles of a conceptual, theoretical and empirical nature.

 
Journal of Market-Focused Management
 
Treasury Preparation for EMU
Article published by International Treasurer: Building a Platform to Launch Euro Business Strategies.

 
Journal of International Marketing - Vol. 2 No. 4 1994 - Editorial and Abstracts
List of abstracts provided by Michigan State University.

 
Global Reach Express
Newsletter about using the Internet to develop international business strategies.

 
eBay: Global Marketing Publications
Online marketplace for buying and selling global marketing publications.

 
Industrial Marketing Management
Provides case studies geared to the needs of marketing managers, executives and professors.

 
International Journal of Bank Marketing
The focus of the journal is in the adoption and implementation of marketing management and planning, within both the personal and corporate financial sectors.

 
Journal of International Marketing
Service of the American Marketing Association providing information on market entry strategies and global marketing.

 
Asia Pacific Management Forum
Provides information on international marketing and foreign market entry strategies of Japanese multinational corporations.

 
Publications about International Online Marketing
Listing of publication offering information on online marketing.

 
ETM Books
Listing of global marketing books.

 
Asian Journal of Marketing
Annual journal of the Marketing Institute of Singapore and the Faculty of Business Administration.

 
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